The decision to choose a broker based on the service the provide will depend on your trading approach. If you require a personal service and attention you will probably want to go with "full-service brokerage". You will be assigned and individual broker who will personally handle your account. Minimum account requirements and commissions are higher for full-service brokerages that for discount brokerages.
But in contrast, if you prefer to be in-charge of your own trades or do not have the capital needed to meet the requirements of a full-service brokerage you will probably want to choose a "discount broker". These firms have zero to no-fees and lower commissions compared to full-service brokers. Internet 【傳言Fact Check】中證監整治，股民用富途應否驚慌？ brokerages are an example of discount brokers and will allow you to open an account and trade online over the internet.
You should also consider about the feature that are available and how they best fit your trading style. If you expect to trade less frequently, you will probably not be interested in real-time quotes. On the other hand if you expect to trade more frequently and need access to real-time quotes you will want a broker to provide that service either free of charge or minimal cost.
You might also want to consider services such as free checking, free money direct (ACH), bank wires, monthly statements, written or electronic confirmations etc.
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